Platform: Raven SEO Tools, Google My Business, Google Analytics

Skills: SEO Analysis, website analytics

Goals: Provide data and suggestions for ways to improve the SEO and performance

I conducted a full search engine optimization analysis that reviews website analytics, onsite SEO, off-site SEO, social media, and video. The analysis is concluded with my recommendations based on the data found and my rationale for these recommendations.

SEO Analysis

Instagram Stories

I used Illustrator to create unique Instagram stories for Bria Hammel Interiors sister eCommerce company, Brooke & Lou. Below you will see an example from a promotional story I created for the new holiday collection.

Facebook & Instagram Management for Hammel House

I took the responsibility to develop a social strategy for Bria Hammel Interiors' sister company Hammel House & Co. At the time, Hammel House & Co did not have an active presence on Facebook or Instagram, and they needed to generate awareness for a development property that had been on the market for a while.

I crafted a strategy for Facebook that aimed to create awareness by sharing events and showcasing the charming small town of Harmony, Minnesota where the property was located. Additionally, I created targeted advertisements to promote the property itself.

For Instagram, the strategy focused on aesthetics and highlighting the beauty of the home through visually appealing images. While still featuring some content about the town of Harmony, the emphasis was on showcasing the unique features of the property.

Through these efforts, I successfully implemented a social media strategy that helped generate buzz and interest in the development property.